Category: Blog
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A resilient industry poised for ABM growth The manufacturing sector is a key component of the global economy, accounting for roughly 15% of the world’s… Read More
Audience data monetization is business-critical for 2023 As the publishing landscape shifts, media companies seek to consolidate their ad spend and fortify revenue streams using… Read More
The average American sees 10,000 brand messages a day. Eighty-two percent of Americans consider online ads to be disruptive. And all this clutter… Read More
It’s no secret that the world of marketing is evolving quickly: 78% of marketing professionals agree that the industry has changed more in… Read More
Since the General Data Protection Regulation (GDPR) went live in 2018, there has been a flurry of legislation… Read More
Intent data can answer pivotal questions for B2B marketers — if you read the meaning of Intent data correctly. If you’re getting jitters about… Read More
“If you can sell a four-year-old on you know, the right pair of shoes, I think you can pretty much accomplish anything,” said… Read More
In this special podcast episode of The Intent Data Exchange, Marc Johnson and Lauren Davis… Read More
Marketing and sales teams are always looking to do more with less. But as we verge on the cusp of a potential… Read More
Every new year, leaders look for ways to improve processes, innovate product experiences, and inspire their teams. How can you be… Read More
