Like most new brands in a competitive industry, Hushly has aggressive expansion goals. It bet big on Company Surge® data and LinkedIn, resulting in 18X ROI and 7X improvement in website engagement.
As Company Surge® Intent data users, 8x8 already realized its value for marketing and sales. To drive a cohesive approach with existing activity, 8x8 used the Company Surge® integration for LinkedIn to improve its paid digital strategy.
Partnering with Just Media and Bombora, Teradata used Company Surge® data to measure the brand lift and validate campaign investment from a global media campaign.
From emails to events, to sales, Intent data has driven results for Veristor. Using Company Surge® Intent data drove a two-fold increase in email open rates, an 18% increase in event attendance, and turned skeptics into believers.
Fortinet uses Company Surge® Intent data for better account prioritization and targeted paid media that drives increased pipeline and revenue growth.
OneLogin uses Company Surge® Intent data to double marketing campaign engagement and drastically shorten sales cycles.
SourceMedia believes B2B publishers are stronger together. Find out how joining the Data Co-op has increased their revenues and client perception.
Intent data helps Salesforce identify businesses interested in their products. Resulting in 271% return-on-investment for digital display and paid social, and shaving 33% off the sales cycle.
More brands have moved to an Account Based Marketing approach. Bloomberg has met those trends by joining the Data Co-op. Find out how Bombora has helped power Account Based Marketing programs for their clients at unprecedented scale.
Intent data can be applied to numerous activities, which is why we've created the ‘Guide to using B2B Intent data’. It is the use case "cheat sheet" that illustrates ten ways to best use Intent data for sales, marketing, agencies, and operations.