Bombora + 6sense

Find, prioritize, and action accounts better with Company Surge® in 6sense.

6sense is a revenue intelligence platform that helps B2B teams build predictable pipeline and close deals faster. Company Surge® data, the gold standard in B2B Intent, is embedded directly in the platform.

6sense customers already use multiple signals to understand, prioritize, and engage accounts. Bombora’s Company Surge® Intent data adds a differentiated view of which businesses are showing increased research activity across the B2B web, helping teams make the motions they already run in 6sense more precise, relevant, and effective.

The value of Company Surge®
for 6sense users

ABM segmentation

Build segments of accounts showing Intent on selected Bombora topics, then activate those audiences across 6sense-supported channels.

Predictive models

Add differentiated external research behavior to help inform buying-stage predictions and account prioritization.

Sales intelligence

Give sellers account-level context on what an account is researching, so they can time and tailor outreach.

Downstream activation, reporting, and data access

Through 6sense’s native integrations, users can export Bombora Intent data to their own data warehouse or BI tools to combine with other sources for deeper analysis and modeling.

“With Bombora Premium Topic Packs available through 6sense, customers get another trusted intent source layered directly into the same signal layer that already powers their buying-stage intelligence, making it easier to
spot in-market opportunities and act on them with confidence.”

Kelly Hopping, Chief Marketing Officer, 6sense

Scale Bombora topic coverage as your business evolves

Every 6sense customer gets access to 12 Bombora Intent topics in the 6sense platform. As businesses evolve and GTM motions mature, customers have three pathways to expand topic coverage to meet the precision, breadth, or flexibility they need.