Bombora Company Surge® demo
Learn more about why Company Surge<sup>®</sup> Intent data has become so critical to B2B marketing and sales success Get a quick demo of the over… Read More
Resource Type: Video
How Salesforce uses Intent data to build centralized marketing intelligence to direct strategy
It’s this ‘Intentional Serendipity’ that brought Intent data into Salesforce. Hear how Intent data has penetrated Salesforce to bring togetherness and success across its sales… Read More
From traditional funnels to highly effective, scalable ABM: How Fortinet used Intent data
Learn how Fortinet developed a scalable model by which it could precisely identify when and how to engage its targeted companies, based on their research… Read More
How to select and group the right Intent topics
Need help selecting Intent topics and curating clusters? Learn some tips and tricks for selecting the right Intent topics for your business needs. Read More
How Marketo alerts the sales team to high-Intent leads
How to immediately prioritize the right accounts By using Bombora’s Intent data, Marketo can send a sales alert out to the sales team with a… Read More
3 tips from Marketo on how to get the most from Intent data
Learn from Marketo why simple is sometimes better Key takeaways: Never, ever stop enabling your seller Be careful of bias – if sales folks know… Read More
3 Intent factors to consider for account prioritization
Learn how Marketo uses Intent data to build an engine for account prioritization The three factors that matter: Company Surge® score Specific topic Topic count… Read More
How Marketo used Intent data for a “wake the dead” campaign
Reactivation campaign with Bombora’s Intent data Marketo was able to 2X their open rates and click-through rates by using Bombora’s Intent data. Read More
How Marketo strengthened their lead scoring with Bombora’s Intent data
Marketo + Intent data = The complete picture Bombora’s Intent data helps complete the picture and improve Marketo’s lead scoring. Read More
Juniper Networks’ journey to becoming a data-driven marketing organization
Interested in becoming a data-driven organization? Learn how Juniper Networks became a data-driven organization by using Bombora’s Intent data to transform itself from a traditional… Read More
