Key questions to ask when evaluating B2B Intent data providers
When Bombora invented B2B Intent Data a decade ago, our solution gave businesses a much-needed way to identify, understand, and apply B2B research and… Read More
Resource Topic: Churn prevention
Unlock the Power of Intent: Three High-Impact Use Cases for Bombora’s Company Surge® Data
Bombora is not just the leader in B2B Intent data. We invented it. Bombora’s industry-leading B2B Intent data solution powers sales and marketing teams with actionable insights… Read More
Harnessing Intent data for ABM
Strategies to optimize every stage of the buying journey In account-based marketing (ABM) platforms, Intent data reigns supreme as a B2B marketing tool capable of… Read More
How Bombora’s Company Surge® Intent data fuels B2B sales activities
Bombora offers best-in-class solutions for influencing B2B buying committees, from identification of high-priority accounts, to personalization of sales outreach, and customer churn prevention. … Read More
How Bombora helps customers get a complete view of the B2B buyer’s journey, with McKenzie Farquharson
In this special podcast episode, McKenzie Farquharson, enterprise customer success manager at Bombora, joined Marc Johnson, COO at Bombora, to share her experience implementing Intent… Read More
Intent data for customer success managers: 3 ways to prevent customer churn
In modern B2B organizations, Customer Success Managers (CSMs) are tasked with a myriad of responsibilities ranging from driving product adoption to… Read More
How to do more with less: Four ways Intent data can help you optimize a tight budget
With COVID-19 driving budget cuts and reduced workforces, learn how your business can use Intent data to minimize budget spend and maximize ROI in 2020. Read More
The beginners’ guide to Intent data
Working with current, high-potential Intent data is essential for B2B marketers to execute effective and ROI-positive campaigns. Having a window into the digital… Read More
4 ways to drive long-term B2B revenue growth with Intent data
Most marketers know that integrating Intent data into your ‘top of funnel’ marketing processes can give a huge boost to your short-term metrics… Read More
Why ABX with Intent data is the future of ABM
et’s talk about ABX (account-based everything) paired with the power of Intent data. By focusing on a coordinated customer experience with 360-degree visibility of accounts actively searching your products and services, this duo is the ultimate informant and the next chapter of ABM. Here’s why. Read More
