Data that transforms the way you work

Artificial Intelligence is transforming the way we work. Salesforce Einstein delivers advanced AI capabilities that help sales reps and marketers be smarter and more productive. Behind Salesforce Einstein is Bombora data. As the leading provider of B2B Intent data, Bombora has partnered with Salesforce to intelligently surface this information directly into your workflow.

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Take an intent-driven approach to sales

Bombora’s data aligns your sales and marketing teams, enabling them to base their actions on the knowledge of which target organizations are researching what topics, and the intensity of that consumption. Using this information, marketers can drive more qualified demand into the funnel, while sales can prioritize accounts and win more business.

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Using Bombora data in Salesforce

  • Prioritize key accounts demonstrating intent on relevant topics to focus on the highest percentage prospects.
  • Get greater context into the topics of interest for each target account to customize engagement and have better quality conversations.

How does this apply to you?

Whether you're a marketing or sales pro, Company Surge® for Salesforce arms you with the power of Intent data to customize engagement and drive greater demand into the funnel.

B2B Sales

Leverage B2B Intent data to prioritize account outreach and focus sales pitches on topics that matter to your prospects.

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B2B Marketing

Use B2B Intent data as the source across sales with marketing to align account prioritization, messages, and develop cohesive strategies that generate demand.

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Browse other partners

Lattice Engines

Using Intent data, Lattice Engines identify early buyer interest and run hyper-personalized marketing and sales campaigns.

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EverString uses Intent data to help clients discover similar accounts to ideal customers demonstrating an increased interest in their products and services.

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Just Media

Just Media activates Intent data to identify businesses demonstrating intent and generate insights on target accounts to empower sales.

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Company Surge® for Salesforce

Leverage Company Surge® in Salesforce to better align marketing with sales metrics while sales can have higher quality conversations with target prospects.

Learn more