B2B Sales and Marketing
Align marketing and sales towards a unified approach focused on Intent data.
Surf's upRollWorks, a division of NextRoll, is an Account Based Platform that helps B2B organizations align marketing and sales. RollWorks empowers businesses large and small — from those with best-in-class ABM programs to those just beginning their exploration.
The platform helps teams identify their target accounts and key buyers, reach those accounts across multiple channels, and measure program effectiveness in their system-of-record.
RollWorks Account Intent – Users can select up to 25 Bombora Intent topics that are tracked for increased interest and content consumption. See which accounts are researching topics related to your business across the B2B web, even before they’ve engaged with you directly.
Activate ABM digital advertising – Customers can monitor intent on topics of their choosing, build a target account list of those interested in the highest number of topics, and subsegment ad audiences to target and engage with digital advertising.
Whether you’re a marketer, agency, or publisher, Company Surge® helps you prioritize resources and accelerate revenue.
Align marketing and sales towards a unified approach focused on Intent data.
Surf's upDeliver better results for your clients with highly targeted campaigns that focus on businesses demonstrating intent.
Dive inEnrich your ad products with the power of B2B Intent data to deliver more targeted campaigns for your advertising partners.
Take offCompany Surge® Alerts sends you 10 target accounts that want to hear from you right now. Simply select the topics you’d like to monitor for research activity, and then receive a weekly updated email containing the accounts that are showing buyer intent for those topics right now.
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