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Company Surge<sup>®</sup> Intent data powers all things GTM and ABM at Snowflake For many businesses, account-based marketing is an approach. But what happens… Read More
How Trustwave drives an Intent-powered GTM and culture Having an edge against the competition is critical in business. Watch this video to learn how Trustwave… Read More
Programmatic inspiration to acquire new customers Siemens monitors various topics based on what their target account list is consuming online. When certain topics spike, like… Read More
It’s common that marketing and sales don’t see eye to eye, but the breadth and impact of this trend may surprise you. According to Forrester’s… Read More
When a leading global professional services organization like Accenture found the need to expand its customer data insights, the mandate… Read More
Accenture revamped its approach for account intelligence and consolidated disparate data sources that resulted in a comprehensive client understanding and business growth. Read More
Creating valuable, informative, and engaging content that educates potential customers can be a time-consuming task, especially when dealing with intricate software solutions. Many software products… Read More
What does the future hold for B2B marketing? Hear from Matt Heinz, President and Founder of Heinz Marketing, as he shares his… Read More
Accurately identifying high-value accounts through the use of Intent data can make all the difference in gaining a competitive edge. Read More
Discover how Trustwave achieved a 50% boost in qualified lead conversions by leveraging Company Surge® to refine target lists and responsive workflows amidst organizational restructuring… Read More
