Author: Marketing Bombora

4 Common Intent data mistakes (and how to avoid them)


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Today, 94% of marketers believe that using data to track buyer intent gives them a competitive advantage. But with the increase of Intent data usage… Read More

Does Intent data work?

A look at the impact and value of Company Surge<sup>®</sup> Hear from Forrester Consultant Emma Conroy as she reviews the findings from The… Read More

How SDRs use Intent data to prospect

Using Company Surge<sup>®</sup> Intent data for prospecting When preparing for your prospecting efforts using Bombora’s Intent data, first prioritize your target accounts that have the… Read More