Rob Armstrong is the Co-Founder and SVP of Product and Technology at Bombora. He brings over 10 years in founding and executive management to the team. Rob’s expertise in digital advertising and marketing serves him well to run Bombora’s R&D.

Rob possesses a wealth of experience with startups. Before Bombora, Rob was the Head of Product Management at Madison Logic.

He was the second ‘official’ employee of AdFin Solutions. Heading up Product and Marketing, Rob built the company’s brand and product offering.

At DoubleVerify, Rob managed the Client Reporting and Insights teams and led the rollout of its self-serve platform. DoubleVerify was the industry’s first ad-verification solution for display, video, and mobile advertising.

At Donavan Data Systems, Rob pioneered the campaign management APIs to the Google and Microsoft ad-serving platforms.

Rob launched Bombora’s operations in Reno, Nevada in 2016. As well as enjoying the great outdoors, Rob has been a strong supporter of Reno’s ‘tech renaissance’. He has been instrumental in in helping to diversify Reno’s economy and drive it as a fast-growing tech hub.


“It’s been humbling to see how quickly Bombora is being adopted across the industry, by blue chip Fortune 500 companies all the way down to scrappy startups. From an R&D standpoint, we are only getting started. We remain laser focused on our mission to elevate the entire ecosystem to a better, more efficient way to market, sell products and services.”
Rob Armstrong


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Meet the rest of our management team

Erik Matlick
CEO, Founder
Mike Burton
SVP Data Sales,
Co-Founder
Stephen Lilly
SVP Global Data Partnerships,
Co-Founder
Marc Johnson
CMO & General Manager
Greg Herbst
VP Audience Solutions