What does Integrate do?

Integrate powers precise, intelligent demand generation campaigns to drive qualified leads and $1 trillion in pipeline for its customers every year.

The Lead Generation Marketplace is the largest of its kind, enabling content syndication for engagement with prospects that matter across 150+ global media partners. 

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Leveraging Intent data


How is Intent data used in Integrate?

Bombora Intent data is available in Integrate’s Lead Generation Marketplace to help: 

  1. Focus demand generation efforts on accounts that are in market and actively looking for a solution.
  2. Acquire leads from accounts showing increased buyer intent across its B2B lead provider network.
  3. Optimize messaging, conversions and demand channels based on intent signals and topics of interest.
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What are the benefits of this?

  • Quickly launch an Intent-driven, targeted campaign to generate quality pipeline, on-demand 
  • Increase lead conversion and demand gen ROI with fluid and responsive Account Based Marketing (ABM)
  • Generate up to 6x increase in lead-to-pipeline conversion.*

     *Integrate Lead Gen Marketplace with Company Surge® vs. traditional content syndication
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How does this apply to you?

Whether you’re a marketer, agency, or publisher, Company Surge® helps you prioritize resources and accelerate revenue.

B2B Sales and Marketing

Align marketing and sales towards a unified approach focused on Intent data.

Surf's up


Deliver better results for your clients with highly targeted campaigns that focus on businesses demonstrating intent.

Dive in


Enrich your ad products with the power of B2B Intent data to deliver more targeted campaigns for your advertising partners.

Take off

By moving to dynamic account targeting with Bombora, our customers can now experience the full value of the Lead Generation Marketplace. Our marketers are seeing greater efficiency, increased quality and increased conversion; allowing them to ‘make things happen’ for their business.

Jack Butler

Jack Butler, Alliances Manager


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With RollWorks Account Intent, customers can monitor intent on topics related to their business, build a target account list of those interested in the highest number of topics, and subsegment ad audiences to target and engage with digital advertising.

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Company Surge® triggers a ‘high priority’ task in Outreach when accounts show buyer intent, enabling sales reps to take immediate action to engage their top accounts.

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Bombora intelligently surfaces Company Surge® Intent data directly into the sales workflow to help align sales and marketing teams by prioritizing target accounts.

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Get a free customized Company Surge® report

We believe in testing Intent data before you buy it, which is why we offer you the chance to build a personalized report in real-time with someone from our sales team. You'll get a full-scale Company Surge® report, customized for your business needs, that you can take back to your team to review and test.

Try it out