Digital audiences

Target your ideal audience.
Build campaigns that deliver.

Bombora’s B2B digital audiences give advertisers the precision, scale, and performance
measurement insights to power high-performing campaigns.

Precision. Scale. Intelligence.

We transform data into high-performing, addressable audiences. 

Extensive audience segments
and attributes

Bombora empowers digital advertisers to build audiences that align with their marketing and advertising strategies.

Digital campaign measurement, designed for B2B

B2beacon, Bombora’s digital campaign measurement solution, is built to measure what matters to B2B advertisers: reach and engagement at the account and
buying-group level. 

Easy activation across the ad tech ecosystem

Bombora’s digital audiences, powered by the latest targetable IDs, can be activated seamlessly across all leading B2B advertising platforms, including DV360, The Trade Desk, Amazon DSP,  Yahoo DSP, StackAdapt, Reddit, and LinkedIn. 

Build the
ideal B2B audience,
at scale.

Bombora, the leading provider of B2B digital audiences, offers extensive audience customization, allowing advertisers to build target audiences that match their strategic objectives.

Activate account-based marketing (ABM).

Bombora delivers the account intelligence and targetable segments needed to fuel high-impact ABM. Our seamless integrations ensure advertisers can activate unified campaigns and reach target audience across every influential touchpoint—from display and social to CTV and contextual. 

ABM

Deliver truly omnichannel activation.

Bombora’s digital audiences, powered by the latest targetable IDs, can be activated seamlessly across all leading B2B advertising platforms, including DV360, The Trade Desk, Amazon DSP,  Yahoo DSP, StackAdapt, Reddit, and LinkedIn. 

Our extensive integrations make it possible to launch unified campaigns across channels and formats and truly reach the ideal audience where they are.

Omni channel activation

Measure what matters
to B2B advertisers.

B2beacon, Bombora’s proprietary digital campaign measurement solution, is available on demand for any Bombora custom audience deployed on a major DSP. Intentionally designed for B2B advertisers, B2beacon delivers granular reach and engagement metrics at the account and buying-group level, powered by unparalleled match rates of 90%+.

Measurement

What makes Bombora digital audiences different?

Not all B2B data is created equal. Our audience solutions are high-quality, deployable everywhere, and backed by our team of experts.

Proprietary methodologies

Our proprietary B2B data graph maps extensive account and persona-level attributes to a multitude of digital identifiers.

Deployable everywhere

Our audience data is available wherever you want to use it. We invest in new partnerships that give you the freedom to activate unified campaigns as the ad tech ecosystem evolves.

Trusted expert team

Our customers are supported by our Audience Desk, a team of experts who build optimal audiences and strategic campaigns.

Exclusive quality at scale

Bombora delivers global B2B audiences across cookies, IPs, MAIDs, and HEMs—on average 5x larger than competitors, with coverage across NA, EMEA, and APAC.

Leading advertisers and agencies trust Bombora.