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Activate B2B audiences
built from exclusive partner signals.

Bombora’s Curated Ecosystem Audiences transform specialized signals from leading B2B data
providers into addressable audiences, unlocking untapped value from across
the B2B ecosystem for advertising.

Exclusive signals.
Expert curation.
Deployable everywhere.

 

Unique

High potential signals from our curated partners — only available through Bombora.

Flexible

Exclusive off-the-shelf audiences or custom audiences tailored exactly to advertisers’ needs.

Powered by Bombora’s expertise

The leader in B2B digital audiences, with a committed team of experts and a focus on B2B audiences.

Available everywhere

Ready-to-activate in the platforms, channels and formats B2B advertisers use.

Built from premium partner data

Bombora transforms our partners’ proprietary data signals into addressable digital audiences that can be deployed everywhere.

G2

The world’s largest and most trusted B2B software marketplace.

Curated audience signals from accounts and employees researching tools in:

  • Digital asset management
  • Customer relationship management
  • ERP systems
  • Marketing automation (MAP)
  • Managed IT services
  • Project management
  • Conversation intelligence
  • Sales intelligence
  • Cloud management platforms (CMP)

And more!

Crunchbase

The only predictive intelligence solution combining private company information and usage data to forecast market movements.

Curated audience signals power targeting by factors including:

  • Funding round
  • Amount of funding raised
  • Equity funding
  • IPO status
  • M&A activity
  • Growth rates and status (e.g, unicorn startups)
  • Executive hires
  • Event attendance

And more!

HG Insights

The industry leader in technology intelligence, delivering AI-powered insights on technology adoption, spend, and intent.

Curated audience signals power targeting based on company budgets, spend, purchase and usage cross categories including:

  • IT software
  • Security
  • Data storage
  • Cloud
  • Blockchain
  • Enterprise mobility

And more!

Definitive Healthcare

A leading provider of healthcare commercial intelligence.

Curated audience signals power targeting based on the type of healthcare an organization provides including:

  • Imaging
  • Long term care
  • Surgery
  • Rural health clinics
  • Urgent care
  • Hospice
  • Renal dialysis

And more!

The world’s largest and most trusted B2B software marketplace.

Curated audience signals from accounts and employees researching tools in:

  • Digital asset management
  • Customer relationship management
  • ERP systems
  • Marketing automation (MAP)
  • Managed IT services
  • Project management
  • Conversation intelligence
  • Sales intelligence
  • Cloud management platforms (CMP)

And more!

Seamless activation, wherever you advertise

 

Off-the-shelf audiences

Access pre-built, high-interest segments curated from leading B2B providers like G2, Crunchbase, and Definitive Healthcare. These audiences are ready for instant access and immediate activation across all major advertising platforms. Explore Curated Ecosystem Audiences in the Bombora audience taxonomy tool.

Explore Curated Ecosystem Audiences

Custom audiences

Build exactly the audience you need by combining these unique partner signals with Bombora custom attributes or our Company Surge® Intent-based audiences, or by layering them onto your own account lists. Designed to meet any strategic need, custom audiences are easily deployed across all major advertising platforms.

Request a custom audience

 


Activate
anywhere

Curated Ecosystem Audiences can be activated in the platforms, channels and formats B2B advertisers use to engage.

Build smarter data recipes with Curated Ecosystem Audiences

Bombora’s Mike Burton sat down with Christine Li (G2), Kevin Mallon (Reddit), and Christy Derby-Strauss (Just Global) to talk about how B2B teams are layering data signals from different sources to reach the right accounts, across the right channels, at the right time. They cover what’s actually working, how to measure it, and why sources like Curated Ecosystem Audiences are changing the game.

Ready to activate Curated Ecosystem Audiences
in your next campaign?

Connect now