“In a stable economy, outbound sales outreach is overlooked due to the incoming flow of prospects through marketing efforts. As markets change and budgets are cut, go-to-market teams have to be more proactive in their tactics, making outbound sales efforts a must. With Bombora, Lusha’s Intent capabilities pair our highly accurate prospect database with real-time buyer Intent data to make outbound efforts more effective and efficient, enabling teams to target relevant prospects at precisely the right time.”
Bombora + Lusha
Identify, prioritize, and reach in-market accounts with Company Surge® in Lusha.
Lusha is a sales intelligence platform that helps GTM teams find and reach verified contacts faster. Company Surge® data is embedded in the Lusha platform, adding a view of which accounts are showing elevated research behavior across the B2B web.
The value of
Company Surge®
for Lusha’s users
Sales intelligence
Filter search by Bombora Intent topics relevant to your products and services, in Lusha’s Workspace to identify in-market accounts.
Outreach personalization
Layer Bombora Intent with Lusha’s verified contact data to uncover contacts at accounts showing high B2B Intent, and tailor outreach to the Bombora Intent topics related to your offerings.
Company Surge® in the Lusha sales intelligence platform
Lusha customers can apply Bombora Intent topics as a filter when searching for companies and contacts, and narrow results by topic match count. The platform labels accounts Warm, Hot, or Very Hot based on their Intent level, so users can quickly see which accounts to prioritize, then reach decision-makers at those accounts.
- Free, Starter, Pro, and Premium plans: Include 5 Bombora Intent topics
- Scale plans: Include 25 Bombora Intent topics, giving teams broader topic coverage across the buyer journey
Explore more of our integrations
The Trade Desk makes it easy to activate Bombora’s digital audiences across channels and formats.