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How Gryphon.ai identifies 35%+ of sales opportunities using Bombora + G2

July 14, 2021

Build a weekly action plan for sales using Bombora + G2 Intent data

When the Gryphon.ai marketing team first brought Intent data to their sales team, they were using tidbits of insights coming from G2 email notifications and Bombora Company Surge® reports to inform prospect outreach. It became clear having these two data sources side-by-side would be the key to propelling sales.

In this webinar, learn:

  • How to get sales buy-in on Intent data
  • How to create a weekly plan of attack for reps with Bombora and G2 Intent data integrated side-by-side in CRM
  • Building Intent-driven outbound email cadences