Press coverage

Customer Loyalty’ Is Back, ‘Facebook Mobile Ads’ Soar

Local Marketing’ Surges, ‘Content Marketing’ Erodes

Brands Seek New Ways To Stand Out: ‘Roadblocking,’ ‘Lead Generation Consulting’ Spike

Brands Seek Safety In Pay-Per-Click, Social Media Marketing Declines Sharply

Marketers Seek Control: ‘Field Marketing,’ ‘Social Business,’ ‘Brand Protection’ Ascending

Bombora Achieves Record Revenue Amidst Product, Partner and Team Expansion

Interest In ‘Blogging,’ ‘Third-Party Data’ On The Rise

Brand Building,’ ‘Customer Communications’ Ascend, So Does ‘Spam’

Now Is the Time for B2B Content

ARCOS Turns Web Traffic Into Pipeline With Intent Data

Magic Quadrant,’ ‘Video Wall,’ ‘Customer Behavior’ Rising Among Marketers

Interest Piques For ‘Customer Delight,’ ‘Data-Driven Marketing,’ ‘Intent Data’

Leads’ Lead Marketers’ Attention, ‘Conversational Commerce’ Rises Too

Interest Soars For ‘WhatsApp,’ ‘Attention Analytics,’ Declines For ‘Price Sensitivity’

Marketer Interest In ‘Ad Blocking’ Surges, ‘Ad Viewability’ Too

B2B INTENT DATA LEADER BOMBORA JOINS THE HUBSPOT APP MARKETPLACE

Brand Interest Spikes For ‘Digital Disruption,’ ‘Lead-to-Account Matching,’ ‘Radio’

Online Video Interest Rising, Print Collateral Too

Brands Are Looking Into AI, Deep Learning, And — Yes — Outdoor Advertising

Interest In ‘Brand Safety’ Continues To Spike, ‘Customer Focus’ Too

Ad Industry Interest Spikes For ‘Content Personalization,’ ‘Demographics’

NOISE IS OTHER MARKETERS Marketers complain about (and make) “noise.” Luckily, silence isn’t the only alternative.

BPA Calls on Advertisers to Help Publishers Protect Data

Publishers, Tech Firms Call On Ad Industry To Disable Audience Data In The Programmatic Bidstre