Bombora + LiveRamp

Target your ideal B2B buyers everywhere they engage. 

Bombora’s partnership with LiveRamp makes it possible to deploy our proprietary B2B digital audiences across activation platforms ensuring campaigns reach the right accounts and buying-groups — wherever they are.

Precision, scale, and portability:
B2B audiences ready to be activated across the advertising ecosystem.

Bombora and LiveRamp connect advertisers to hundreds of DSPs, social channels, and activation platforms.
By combining Bombora’s proprietary B2B identity graph with LiveRamp’s identity capabilities, we bridge the gap between precise audience targeting and cross-channel activation—enabling a unified, scalable approach that delivers the performance your campaigns demand.

Omnichannel activation

Activate custom and off-the-shelf B2B audiences to hundreds of DSPs, social platforms, and CTV destinations.

Reliable scale

Reach key decision-makers through 3B+ targetable IDs built on a privacy-first, consent-driven foundation.

Unified campaign execution

Eliminate gaps in ad delivery with consistent audience targeting across every channel and device.

The right B2B audience for
every campaign objective.

Expansive off-the-shelf audience taxonomy

660+ ready-to-launch audiences available for immediate activation via Liveramp’s data marketplace.

Firmographic and B2B demographic

B2B demographic and firmographic segments include seniority, functional area, industry, revenue, employee count, and more.

Behavioral

B2B and B2C interest-based segments.

Install

Target accounts based on their installed software and technology tools.

Curated Ecosystem Audiences

Target exclusive audiences built from the proprietary signals of B2B intelligence leaders like G2, Crunchbase, HG Insights, and Definitive Healthcare.

Custom audiences, deployed anywhere

6,350+ attributes for infinitely customizable, tailor-made audiences — built by Bombora, activated seamlessly via LiveRamp.

Firmographic and B2B demographic

Combine firmographic, B2B demographic, behavioral, and install data to build precise audiences that map directly to your ICP.

Account list (ABM)

Transform any account list into an addressable audience, deployable wherever you’re running your campaigns.

Company Surge®

Target in-market accounts with Company Surge® Intent audiences built from 25,300+ topics and named entities.

Visitor Insights (1P data) audiences

Transform your website visitors (1P) into addressable digital audiences.

Hundreds of destinations –
activate where, how, and when you want.

Destinations reachable through this partner: