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Generating demand using Company Surge^® integration for LinkedIn

8×8: Generating demand using Company Surge® integration for LinkedIn 8×8, a communication contact center, uses LinkedIn to increase brand awareness for its communications cloud product and to generate demand from... Read more

Hushly drives qualified demand using Company Surge^® and LinkedIn advertising

Hushly drives qualified demand using Company Surge® and LinkedIn advertising Hushly is a simple, yet powerful SaaS marketing platform that turns would-be website abandoners into hand-raisers. Like most new brands... Read more

Zylotech uses AI and Intent data to redefine the Customer Data Platform category, with Abhi Yadav

This Inside Intent podcast episode covers the category of Customer Data Platforms (CDPs), and the industry’s reaction to the new platforms that enhance Account Based Marketing with AI. Zylotech CEO... Read more

Cloudera: Driving hyper-targeted ABM

Driving hyper-targeted ABM Cloudera provides a modern platform for data management and analytics for large global corporations by leveraging Hadoop technology. Cloudera engaged Just Global to build out an ABM... Read more

COVID-19 impact on B2B Intent data

The global pandemic is forcing major economic shifts as businesses delay purchases and reprioritize projects. These shifts in business behavior can be seen in significant changes in business content consumption... Read more

What you need to know! 10 questions to ask when evaluating B2B Intent data providers

B2B Intent data is an important component for marketing and sales teams to identify accounts interested in their products or services. However, there are many different types of Intent data,... Read more

Driving sales pipeline in emerging markets

ARCOS Driving sales pipeline in emerging markets ARCOS has been the leading cloud-based resource management platform for the utility industry in North America since 1993. Realizing that other industries might... Read more

Bombora and 6Sense helps shine a light on the Dark Funnel^TM and engage at the right time

Through a renewed partnership, B2B marketing and sales teams can combine the 6sense and Bombora Intent datasets to create hyper-targeted audiences and deliver engaging experiences. “6sense and Bombora are integral... Read more

Surfacing actionable insights for engagement

Surfacing actionable insights for engagement Triblio provides Account-Based Marketing (ABM) software to generate demand and engagement from target accounts. By combining Company Surge® Intent data with Triblio’s first-party data and... Read more

B2B Intent data explained: Privacy, compliance, and consent

Let’s make one thing clear: not all B2B Intent data is created equal. Here’s why. As a consumer, you might regularly think about how your online data is collected, how... Read more