Case Studies

Fortinet uses Company Surge® Intent data for better account prioritization and targeted paid media that drives increased pipeline and revenue growth.

Intent data helps Salesforce identify businesses interested in their products. Resulting in 271% return-on-investment for digital display and paid social, and shaving 33% off the sales cycle.

DataStax uses Intent data to prioritize accounts for paid social and Account Based Marketing programs, generating 40% increase in paid social engagement and 60% increase in Terminus display ads.