LeadGenius

What does LeadGenius do?

Flow by LeadGenius automates the repetitive sales, marketing, and customer success tasks that stifle productivity. It sources, enriches, and submits contact data to your CRM through a Chrome extension.

LeadGenius is an Intelligent Data Service vendor that sources vertical or international contact data at scale, using a proprietary blend of technology automation and human experts.

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Leveraging Intent data

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How can Flow be used with Intent data?

  1. Find data in real-time – When Bombora identifies a high intent account, a single click on the browser extension will prompt Flow to source active contact data — no static database that’s potentially out of date.
  2. Integrate with the tools you already use – Install Flow to your browser and instantly automate go-to-market workflows within your engagement platform. 
  3. Tailor Flow to your team’s needs – Use a simple drag-and-drop interface to build a custom integration with the browser-based automation engine. 
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What are the benefits of this?

  • Improve pipeline creation for go-to-market reps by eliminating manual work  
  • Fill marketing pipeline gaps by arming teams with real-time account qualification and contact data sourcing 
  • Build automated customer success scripts based on triggers that signal churn or up-sell opportunities
  • Eliminate tedious day-to-day tasks and spend more time on driving revenue and sales

How does this apply to you?

Whether you’re a marketer, agency, or publisher, Company Surge® helps you prioritize resources and accelerate revenue.

B2B Sales and Marketing

Align marketing and sales towards a unified approach focused on Intent data.

Surf's up

Agencies

Deliver better results for your clients with highly targeted campaigns that focus on businesses demonstrating intent.

Dive in

Publishers

Enrich your ad products with the power of B2B Intent data to deliver more targeted campaigns for your advertising partners.

Take off

Bombora has given us the opportunity to demonstrate how game-changing Flow can be to sales, marketing, and customer success teams. Starting with high intent target accounts from Bombora, users can source additional relevant data to enhance and speed up Intent-driven workflows. We're excited to provide more value and time-saving features for our customers.

Duncan Winter

Duncan Winter, Director of Product

LeadGenius

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Outreach

Company Surge® Intent data triggers a ‘high priority’ task in Outreach when an account shows buyer intent, enabling sales reps to take immediate action to engage their top accounts.

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Bombora intelligently surfaces Company Surge® Intent data directly into the sales workflow to help sales prioritize target accounts and align data in a single source of truth.

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LinkedIn

Company Surge® uncovers in-market businesses, and B2B marketers can focus outreach on those accounts directly on LinkedIn to increase campaign efficiency.

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Streamline sales engagement with Intent data

Knowing who to call and when is a constant dilemma for every rep. With a long list of target accounts or leads to follow up on, it can be difficult to know where to begin. Connect Bombora and Outreach to get up to 10 high priority tasks for accounts showing buyer intent each week.

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