What is Intent data?
Intent data is data collected about a prospective business users’ observed behavior – specifically website consumption – that can provide insights into their interest in certain products or services and indicate potential intent to take action.
What is a Topic Score?
A Topic Score indicates the intensity to which a company is demonstrating intent on a particular topic compared to its historical baseline. Scores range from 0 to 100, where scores above 60 are demonstrating active intent.
Does my Company Surge® license include Company Surge® for Salesforce?
Company Surge® for Salesforce is sold in addition to your Company Surge® license.
What type of Bombora data appears in the Salesforce package?
The package enriches your contact and account profiles with the category, topics, and Topic Surge Score® (a derivative of Surge Score® ) of the priority topics that you selected.
Do you offer a free trial?
Trials are offered on a case-by-case basis. Please contact a Bombora representative for more information.
Which Salesforce editions are supported?
Professional, Enterprise, and Unlimited editions are supported.
Which languages are supported?