What is a ‘surge?’

A ‘surge’ is when a company demonstrates an increased level of research activity or content consumption compared to its historical baseline. Companies ‘surging’ on certain topics are strong indicators of purchase intent for certain products or services.

What is a Topic Surge ScoreTM?

A Topic Surge ScoreTM, derived from Bombora’s Surge ScoreTM, indicates the intensity to which a company is surging on a particular topic compared to its historical baseline. Scores range from 0 to 100, where scores above 60 are considered to be surging.

Does my Company SurgeTM license include Company SurgeTM for Salesforce?

Company SurgeTM for Salesforce is sold in addition to your Company SurgeTM license.

What type of Bombora data appears in the Salesforce package?

The package enriches your contact and account profiles with the category, topics, and Topic Surge ScoreTM (a derivative of Surge ScoreTM ) of the priority topics that you selected.

Do you offer a free trial?

Trials are offered on a case-by-case basis. Please contact a Bombora representative for more information.

Which Salesforce editions are supported?

Professional, Enterprise, and Unlimited editions are supported.

Which languages are supported?

English only.