Reach Your Ideal B2B Buyers with Bombora's Comprehensive Audience Solutions
"Bombora’s Intent data has helped us better understand the organic and potential demand for our clients’ products and services. It enables us to engage a brand’s potential customers before the buying process even begins."
Bob Ray Global CEO at Merkle B2B
"Within 48 hours, we had a new six-figure opportunity, all due to engaging the right audience at the right time with Intent data. We're very happy with the results so far."
Carmen Goldstein Director of Growth Marketing Campaigns at Unity
"We’re strong believers in using Intent data to be more targeted with our advertising and relevant with our messages. Using the Company Surge®, we’re already seeing improved results in engagement and click-through rates and we’re excited to expand our usage of Company Surge® across more programs."
Ken Suzuki Director of Digital Marketing at 8×8
Customizable Audience Solutions Powered by Dynamic Datasets
Precision Targeting with Flexible Audience Customization
Leverage our five powerful datasets—Profile, Behavioral, Install, ABM, and Company Surge® Intent—to craft highly targeted audience segments. With over 450 pre-built segments at your fingertips, the possibilities for personalized targeting are endless.
Omni-Channel Activation
Activate custom and syndicated audiences effortlessly across display, video, CTV, audio, and mobile. Bombora’s direct integrations with 11 leading DSPs, SSPs, and DMPs platforms gives access to hundreds of distribution channels and ensures your message reaches your ideal target audience.
Activate Audiences at All Stages of the Buying Journey
Bombora’s dynamic datasets power full-funnel engagement. Reach researching accounts with persona-based targeting, prioritize in-market companies, drive conversions through personalized campaigns, and re-engage interested accounts to maximize impact.
- Branding & Awareness: Reach the right audiences with firmographic and persona based targeting in display, video and CTV channels. Engage accounts researching your brand before they fill out a form.
- Consideration: Focus your efforts towards companies interested in your products and services. Layer in competitive research to optimize for accounts in the product consideration stage.
- Lead Generation: Convert in-market accounts with personalized campaigns via paid social & content syndication campaigns.
- Retargeting: Target highly engaged accounts and maximize campaign performance.
Tailored Solutions to Maximize Your Audience Targeting Impact
Custom Audience Creation
Craft highly personalized audiences tailored to your unique business goals by leveraging your target account lists, intent data, and granular segments. Activate across display, video, CTV, and social channels.
Extensive Syndicated Audience Library
Access hundreds of pre-built, ready-to-activate audiences through our vast network of DSP and DMP partners. Quickly launch campaigns and reach influential audiences at scale.
Intelligent Measurement and Insights
Elevate your targeting strategy with data-driven insights for intelligent campaign planning. Measure effectiveness with robust metrics to continually refine and optimize your approach, maximizing ROI.
Built for the future. Anchored in sustainability, usability, and innovation.
Future Proof
Bombora’s continued expansion of our growing Data Co-op ensures continued access to the highest quality B2B Intent data.
Scalable & Portable
Company Surge integrates seamlessly with 60+ major B2B ad, sales, and martech platforms. Quickly implement and leverage intent insights across your entire go-to-market (GTM) ecosystem for maximum impact.
Innovative
Bombora leverages industry leading AI, machine learning, and large language models to optimize B2B data for enhanced performance.
Sustainable and Ubiquitous
Trusted B2B Intent data from 5,000+ B2B publishers, with 90% exclusive to Bombora. We are committed to providing sustainable and ubiquitous data while upholding the highest standards of privacy and compliance.
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